If you’re just getting started in you UGC content creator journey, be sure to check out the UGC Creator Guide for more specific steps and details when starting out -> linked here!
UGC Content Creator Tips
#1 Be Accessible: Make sure that brands can find you! Whether that be on Instagram, TikTok, Twitter, etc., be sure to make it EASY for brands to reach out to you. Some ideas:
Put your email in all of your bios
Have a landing back with your portfolio, contact info, etc.
Make your username easy to remember
Check your inbox (emails and any third party platforms) regularly so you can respond quickly
#2 Shoot For Long Term Contracts: When you are negotiating a deal or you’ve already completed one and are trying to work with the brand again – shoot for an ongoing partnership, preferably on a monthly basis. This creates more reliable income for you, requires less pitching, and allows you to build a relationship with the brand.
#3 Offer Package Deals: Instead of just one UGC video or a few UGC product photos, offer a variety of package deals . This allows the brand to get a better deal when purchasing your content but also makes it so that you can secure larger payouts.
#4 Continuously Spruce Up Your Portfolio: As video styles and trends evolve, your portfolio may start to seem outdated or overdone. Over time, the more content you make, the better you’ll get. Therefore, try to keep your best work in your portfolio.
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